Schema.org Markup – What is it?
Google, about two years ago, came up with Schema.org to help reduce the hectic task of marking up each, and every web page to be found (“indexed” technically) by search engines. Before that, every web page should contain a particular markup data, in order to display it in search results of particular search engines. But Schema.org was introduced with loads of short HTML tags or micro-data, “Codes” to be more common, which can create “rich snippets” of the relevant web page, and even parts of the web page, to be displayed in search engines like Google, Yahoo, Bing, etc. All you have to do is to include just a couple of HTML tags from Schema.org and your web page will be ready for search engines to index properly.
Schema Markup for Organization Logos
How cool it would be if your company’s logo is displayed right next to a search result for your company? Yes! Just like how those who own a Google Authorship could show up along with a snippet of their works in search results page.
Schema.org Markup for Organization Logos was launched earlier this week, which makes connecting a website with an iconic image now officially possible. Now, one can easily direct Google to display a desired logo along with the results that contain the relevant web pages. A simple, short three-line HTML tag with the links to the Home Page and the desired image is all that is required.
Here is a sample of the code provided to the public for implementing this Schema Markup for Organization Logos:
<div itemscope itemtype=”http://schema.org/Organization”>
<a itemprop=”url” href=”http://www.example.com/”>Home</a>
<imgitemprop=”logo” src=”http://www.example.com/logo.png” />
</div>
Here is an example of our own domain www.qualdev.com using the following code:
<div itemscope itemtype=”http://schema.org/Organization”>
<a itemprop=”url” href=”https://www.qualdev.com/”>
<img itemprop=”logo” src=”https://www.qualdev.com/logo.jpg” alt=”Custom Ecommerce Website Design Company in NYC” />
</a>
</div>
How Schema Markup for Organization Logos can help in SEO?
A logo with a direct link to the home page of a website, which obviously will contain related content of the key word in vast, will undoubtedly add to increased visibility of any webpage. It is believed that about a 30% increase in the overall displays of the snippets could be acquired just by adding this Organization Logo Markup by Schema.org.
Get a technical expert now and insert this code in the right place of your webpage, then wait to see your website pop up in the top in no time, without missing an icon by its side!